Management 440

Regular university classes run from Sep. 2, 2022 to Dec. 9, 2022
Regular deadline to add/drop: Sep. 9, 2022 12:00pm  
Regular last day to withdraw: Nov. 25, 2022  

Management 440 MGT 440
Consulting 3 (3-0-0-0-0)

This course will provide students with the skills required in conducting research for business clients. More specifically, the course will equip the senior business students 'preferably fourth-year' to gather, analyze, and interpret information that links dimensions of the business environment. Using marketing information, students can then identify and define opportunities and issues. Course activities include developing a research proposal, project timelines, data collection techniques, analyzing qualitative and quantitative data, and writing a research report.

Note: Open only to students in the Bachelor of Management program.

Prerequisites: Marketing 223 and 3rd year standing required
Further information: Course availability and times